diff --git a/.gitea/workflows/add-new-service.yml b/.gitea/workflows/add-new-service.yml
index 86fce82..3c3af1a 100644
--- a/.gitea/workflows/add-new-service.yml
+++ b/.gitea/workflows/add-new-service.yml
@@ -14,6 +14,17 @@ jobs:
       - name: Checkout repository
         uses: actions/checkout@v4
 
+      - name: Parse Service Directory Name
+        id: parse_branch
+        # Uses bash shell parameter elimination to strip 'feature/add-service-' from the front
+        run: |
+          BRANCH="${{ github.ref_name }}"
+          SERVICE_NAME="${BRANCH#feature/add-service-}"
+          echo "service_name=$SERVICE_NAME" >> $GITHUB_OUTPUT
+
       - name: Run New Service Playbook
         run: |
-          ansible-playbook ansible/playbooks/add-new-service.yml -i ansible/hosts.yml --extra-vars="repo_root=${{ github.workspace }} agebd_env=dev" -v
\ No newline at end of file
+          ansible-playbook ansible/playbooks/add-new-service.yml \
+            -i ansible/hosts.yml \
+            --extra-vars="repo_root=${{ github.workspace }} agebd_env=dev service_dir_name=${{ steps.parse_branch.outputs.service_name }}" \
+            -v
\ No newline at end of file
diff --git a/ansible/playbooks/add-new-service.yml b/ansible/playbooks/add-new-service.yml
index 5dd2bfe..0425280 100644
--- a/ansible/playbooks/add-new-service.yml
+++ b/ansible/playbooks/add-new-service.yml
@@ -5,4 +5,7 @@
   import_playbook: ../plays/ioc/ioc-install-and-restart-master.yml
 
 - name: Deploy and Restart Master Service
-  import_playbook: ../plays/service/service-deploy-and-restart-master.yml
\ No newline at end of file
+  import_playbook: ../plays/service/service-deploy-and-restart-master.yml
+
+- name: Install and Restart New IOC
+  import_playbook: ../plays/ioc/ioc-install-and-restart.yml
\ No newline at end of file
diff --git a/cli/src/core/service_creator.py b/cli/src/core/service_creator.py
index cc10e5b..973fdce 100644
--- a/cli/src/core/service_creator.py
+++ b/cli/src/core/service_creator.py
@@ -53,7 +53,7 @@ class ServiceCreator:
         hla_names = MasterHLANames.read_from_config()
         hla_names.add_hla_name(service.name_upper)
 
-        branch_name = f"feature/add-service-{service.name_lower}"
+        branch_name = f"feature/add-service-{service.dir_name}"
         delete_local_branch(repo, branch_name)
         switch_branch(repo, branch_name)